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Duration
1 hour
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Format
Live via Zoom
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DATE / Time
Thursday, August 27th - 10am-11am PDT
Story as Infrastructure:
An Introduction to Organizational Storytelling - August 2026
(Zoom)
This is a live, participatory conversation with room to reflect, ask questions, and notice how these patterns may already be showing up inside your organization.
Take a Deeper Look
What This Workshop Is
- Story as an organizational system, not a branding exercise
- Why misalignment shows up even when everyone means well
- How teams drift into competing narratives without realizing it
- The difference between telling stories and deciding them
What This Workshop Is Not
To be clear, this workshop does not:
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Produce a finished brand or organizational story
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Teach messaging formulas, templates, or frameworks
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Replace deeper organizational or alignment work
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Fix misalignment in a single session
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Focus on personal branding or inspiration
If you’re looking for outputs, tactics, or a polished narrative by the end, this will likely feel incomplete — intentionally so.
Who This Is For
This workshop is for:
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People working inside organizations (nonprofits, mission-driven teams, small orgs)
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Leaders, communications staff, and program teams navigating competing priorities
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Folks who feel story decisions are harder than they should be
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Teams experiencing narrative drift across departments or audiences
This workshop is not for:
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People looking for copywriting or content help
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Solo creators focused on personal brand storytelling
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Anyone wanting quick templates or tactical takeaways
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Folks expecting a finished story at the end of the session
This isn’t about exclusion — it’s about fit.
The Core Tension We’ll Name
Most organizations already have plenty of stories.
What they don’t have is agreement about:
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Which stories matter
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Who they’re for
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And how decisions get made when priorities collide
That’s when you start to see symptoms like:
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Different teams telling different versions of the work
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Messaging that shifts depending on the audience
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Funders, programs, and leadership pulling in different directions
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Story decisions that feel reactive instead of intentional
We won’t rush past this tension.
We’ll sit with it long enough to understand it.
What You’ll Leave With
This workshop is designed for awareness, not transformation.
Participants will:
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Gain a new way of understanding story inside organizations
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Have language for naming common storytelling breakdowns
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Better understand why misalignment persists, even with good intentions
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Feel clearer about what kind of work is actually required next
No building.
No creating.
Just clearer seeing.
